How Local Business Sponsorships with AFG Are Strengthening Communities — One Relationship at a Time

Andre Allen
May 13
2 min read

At American Family Group (AFG), we believe that local businesses are the heartbeats of our neighborhoods. They’re more than storefronts — they’re the places where our kids’ soccer teams celebrate, where we turn for trusted services, and where lifelong friendships begin. Since 2020, our mission has been clear: build loyalty-driven relationships that benefit both local families and the businesses they love.

That’s why we created the AFG Local Business Sponsorship Program — a hands-on, community-first approach to helping businesses grow through authentic connections, not just clicks.

Why Sponsorship with AFG Is Different

Most advertising today feels cold and transactional. We set out to change that. Through our sponsorship program, businesses don’t just buy ad space — they become part of a trusted community platform where local families actively seek out and support them.

When businesses partner with us, they gain access to:

A growing community of loyalty-driven members who prioritize local support.
Ongoing promotion through our website, social media, email newsletters, and live events.
Agent referrals and direct introductions that turn strangers into regulars.
Exclusive participation in family-friendly events, vendor markets, and neighborhood celebrations.

Most importantly, our partners stand out as community-first businesses — the kind that families feel good about supporting and recommending.

Sponsorship Levels That Grow With You

Whether you’re a boutique shop just getting started or an established service provider looking to deepen your community roots, we offer flexible partnership levels:

Starter Partner — $99/mo

Perfect for dipping your toes into the community scene:

Directory listing on AFG's site
Occasional shoutouts

Pro Partner — $199/mo

For businesses ready to engage and be seen:

Everything in Starter
Social media promotion
Access to local events

Premier Partner — $299/mo

Become a household name in your neighborhood:

All Pro benefits
Inclusion in newsletters
Custom promotional materials

How It Works (It’s Easy!)

Offer a special perk or deal to AFG members.
Get featured across our channels and events.
Start receiving referrals and foot traffic from our network.
Engage directly at local happenings and build lasting loyalty.
Track your growth with our partner tools.

Real Connections, Real Growth

We’ve seen it time and time again: when businesses invest in their local community, the community invests right back. One of our favorite stories? A small-town auto shop that offered discounted oil changes to AFG members and, within months, became the go-to mechanic for dozens of families in their area. It wasn’t just about discounts — it was about showing up, giving back, and being part of the community fabric.

Let’s Grow Together

If your business thrives on trust, loyalty, and community support — let’s talk. The AFG Local Business Sponsorship Program isn’t just a marketing channel. It’s a partnership rooted in heart, built on handshakes, and designed to create ripple effects that strengthen families and businesses alike.